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Craft Beer and Wildlife Conservation Launch Event – Free Tastings and Giveaways - Mother Road Brewing Co. and Arizona

Sunday, January 19, 2020, 12:00 AM - 2:00 AM


Craft Beer and Wildlife Conservation Launch Event – Free Tastings and Giveaways
Mother Road Brewing Co. and Arizona Game and Fish Department to Celebrate 2020 Partnership

Wildlife and craft beer lovers will unite this weekend on Saturday, Jan. 18. at the downtown Phoenix Fry’s between 4.p.m – 6.p.m.

This free event will celebrate the partnership between Arizona Game and Fish Department with Flagstaff-based craft beer company Mother Road Brewing Co. as they reveal the first in a series of brand-new limited edition can artwork.

The innovative collaboration will continue to raise awareness of funding for vital wildlife conservation and outdoor recreation with the release of limited-edition cans of Conserve and Protect Kölsch. As part of this exclusive event, the public is invited to take part in free tastings of Conserve and Protect Kölsch-style ale, meet brewery staff, enter a contest to win a variety of unique experiences including a brew day and tour at Mother Road as well as exclusive wildlife watching events.

Wildlife enthusiasts can also contribute to the Arizona Game and Fish Department’s mission to conserve and protect wildlife in a new way. A portion of the proceeds from the sales of Conserve and Protect Kӧlsch cans will be donated to AZGFD to support its critical on-the-ground conservation work that is done without any general fund tax dollars. Conserve and Protect Kӧlsch will be available statewide for sale later this month.

As part of the collaboration, Mother Road Brewing Co. will donate a portion of the proceeds to the Arizona Game and Fish Department to help with conservation of more than 800 wildlife species. In addition to supporting this unique collaboration, the public can contribute directly to Arizona’s wildlife by becoming a Conservation Member at www.azwildlifehero.com/join.

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3616 E Ray Rd
Phoenix, AZ 85004

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